Monthly Archives: April 2015

We are getting closer the goals with Buyer Personas

Interns’ activity: We are getting closer the goals with Buyer Personas.

"7 interns from Coventry University London Campus are getting closer to their goals as they contribute to the fundamental tasks gaining understanding of IAM's services and comprehensive business."

Through the completing the table of buyer personas, I was able to understand what clients think and help weigh their options to...

London and the tourism industry

Talking about the tourism industry, London is considered to be the greatest city as it is one of the most common destinations which attracts millions of  tourists from all corners of the world.  Visitors are often attracted by the city’s impressive monuments, amazing scenery, historical museums, famous landmarks, etc.  Truly, this has been contributing a very large percentage to the economic stability of...


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