Offline Advertising

Offline Advertising

Offline advertising is responsible for enhancing company brand awareness, attracting customers and increase revenue through offline tools, like print, TV.

Job Description

  • Developing globally-integrated offline advertising campaigns (TV, Radio, Print, OOH, etc.) including development and testing of all creative and media.
  • Testing and developing the advertising strategy by researching  and analysing user experience.
  • Negotiating with partnership to find more opportunities.
  • Managing relationship with key partners with relevant marketing advertising.
  • Identify and manage agencies, including annual reviews of against KPI’s and contract negotiations.

Requirement   

  • Know how to design offline advertising campaigns (TV, Radio, Print, OOH, etc.).
  • Proven ability to collaborate closely with external ad agencies.
  • Excellent interpersonal skills, collaborative, creative.
  • Ability to operate independently as well as work in a team-oriented.
  • Excellent reporting and analytic skills, both quantitative and qualitative.
  • Excellent verbal and written communication skills and presentation skills.
  • Have relevant work experience could be an advantage.

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